Category: Approach

UNDERSTANDING THE MEDIA

To work effectively with the media, spokespeople need to understand the priorities and challenges faced by journalists themselves. An understanding of the media landscape and the operations of individual

INSIDE VIEW OF THE MEDIA

Today, astute managers and executives ensure they are well equipped to make each media opportunity a positive one for their organisation. Our unique approach provides an insider’s view

TAILORED TO YOUR ORGANISATION

While there are many issues organisations have in common when dealing with the press, the nuances of your industry, the subject matter and varying capabilities amongst your staff

LIVE AND CURRENT ISSUES

We conduct ongoing research and constantly update all training materials. This allows us to provide clients with ‘live’ examples and scenarios, so the content is always relevant and up-to-date.

TRAINED AND SEASONED JOURNALISTS

The NewsFlash Media team boasts decades of media industry experience. Our trainers and facilitators include current and former journalists, as well as producers from television news and current