I recently reunited with the journalists I began my career with at ABC radio news several decades ago.
Blog
In order to work effectively with the media, representatives need to understand the priorities faced by journalists themselves.
An understanding of the media landscape and the operations of individual producers helps your employees and your organisation as a whole capitalise on the opportunities and minimize the risks from widespread media coverage in the Australian press.
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My husband died without a will – what this taught me about crisis preparedness
My husband died suddenly and without a will.
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When the cameras roll, don’t switch off your humanity
At the beginning of the year, I read an article by a global PR influencer, who predicted authenticity would be a key trend for 2016.
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What is wrong with this (graduation) picture?
I recently attended my graduation ceremony after completing the Australian Institute of Company Directors’ onerous Company Director’s Course.
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Sex, Smokes and Audio Tape… Tales From An ‘80’s Newsroom!
Big business and the citizen reporter
In the reactive media space, the corporate affairs departments of major companies – particularly those that offer goods or services – are increasingly finding out about what’s happening in the field from social media reports which can often make it into the mainstream media news cycle before the company’s internal PR department has time to shut it down.
Don’t make a drama out of being interviewed
Let me ask you something – when you are nervous, and you act like you are relaxed, do you think anyone can tell the difference? If the answer is ‘no’, then you should go and get a Hollywood agent, because you should probably be in show business.
You can’t be a ‘thought leader’ without a P.O.V.
Thought leader… it’s the latest buzzword in professional services and the lofty goal expressed by many Marketing Managers… funny thing is… the businesses we work with generally already have a reputation for being the biggest or the best in their field and yet their management team are often completely unprepared for leveraging that success and position to actually do ‘thought leadership’.
Lost opportunity for Live TV?
Over the past couple of weeks there’s been plenty of commentary from all sides about the recent incident on ABC’s flagship conversation program Question and Answer, in which ‘radical’ students hijacked the broadcast by chanting slogans and unfurling a banner.
